fitness supplement brand
72% increase in sales compared to the previous period, after optimizing their Facebook ads strategy and starting TikTok ads
Sales
$1,038,872.67
Increase
72%
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Previous period
Recent period
about the brand
Achieve your fitness goal and dream physique with natural bodybuilding and fitness supplements approved by some of the biggest names in the industry.
the challenge
The fitness supplement brand is struggling to achieve profitability in its Facebook ad campaigns.
They also wanted to try TikTok ads to expand their reach and increase their sales profitably.
our solution: FACEBOOK ADS
FOCUS ON THE TOP 3 BEST-SELLING PRODUCTS
Ensure that we have a profitable, scalable, and proven system in place first before duplicating it to other products.
SIMPLIFIED ACCOUNT STRUCTURE
Simplified the Facebook ad account’s structure from multiple campaigns to only having 3 website conversion campaigns. (prospecting testing, prospecting scaling, and retargeting campaigns)
ADVANTAGE + SHOPPING CAMPAIGN
Advantage+ shopping campaign simplifies campaign creation and management with machine learning.
This allows brands to efficiently reach valuable audiences, streamline performance goals, personalize product recommendations, and automate creative testing, ultimately driving better results with minimal input.
UGC VIDEOS
Since this brand is heavily using edited product photos, we started using UGC direct response and TikTok videos in our Facebook ads.
our solution: TIKTOK ADS
FOCUS ON THE TOP 3 BEST-SELLING PRODUCTS
Ensure that we have a profitable, scalable, and proven system in place first before duplicating it to other products.
SIMPLIFIED ACCOUNT STRUCTURE
Used simplified TikTok ad account structure by only having 3 website conversion campaigns. (prospecting testing, prospecting scaling, and retargeting campaigns)
TIKTOK SHOP
TikTok Shop is designed to provide a seamless shopping experience within the app. Users can discover products and make purchases without leaving the platform, which can lead to higher conversion rates.
SOURCING UGC CREATORS & CONTENTS AT TIKTOK CREATOR MARKETPLACE
Collaborated with UGC content creators who mirror our target audience, to create converting UGC content for the brand’s TikTok ads.
are you ready to take your E-commerce Brand to the next level?
Book a free consultation call now and let us help you unleash the full potential of your ecommerce brand!
cchristallinechandrae@gmail.com
